NOVA Real Estate Services

Setting Your Price and Launching Your Home on the Market

The first 30 Days are the most important timeframe to the successful sale of your REO property. In fact, over 50% of all REO assets listed by NOVA sell within 30 days! Here is an outline of major activities for each week in the first 30 Days of the Star Treatment Marketing Plan:

Week 1

Collect detailed house info
Agree on Price, based on:
-Pre-Inspection Evaluation of the Property and Repairs Needed
-Professional Market Evaluation
Consult on Star Treatment Home Make-over to increase perceived value
Take Pictures of Home
Create the Basic 5 Marketing Tools:
-Flyer
-MLS Listing
-Sign
-Lockbox
-Home Web Site with Photo Gallery

Week 2

Showcase Home to Potential Buyers
Email to 20,000+ Realtors
Thank you for attending
Sorry you couldn't make it

Week 3

Showcase Home to Potential Buyers
Email to 20,000+ Realtors, to include
E-flyer with link to web site and photo gallery
Market evaluation of the house to demonstrate great value
Open house coverage with distinctive open house signs
Educate buyers and their agents on how to sell REO properties

Week 4

Showcase Home to Potential Buyers
Email to 20,000+ Realtors, to include
E-flyer with link to web site and photo gallery
Market evaluation of the house to demonstrate great value
Market Update to REO Asset Manager -what's selling in the area

Over 50% of REO Assets are sold by week 4 - time to celebrate your sale!

Negotiate highest and best offers
Escrow follow up and closing
If the REO asset is not sold within 30 days, we will perform a free
updated comprehensive BPO